Penelitian ini bertujuan untuk mengetahui Sejauhmana Daya Tarik STUFVI (school of Film & Television) Melalui Program Pelatihan Reporter Dan Presenter TV Terhadap Minat Peserta untuk mengikuti pelatihan tersebut. Untuk dapat melihat seberapa besar hubungannya, peneliti mencoba untuk menjawab tujuan, dengan memunculkan idikator untuk variabel X (kekuatan, penampilan komunikator, pesan dan media) sementara variabel Y (ganjaran, biaya, hasil, dan tingkat perbandingan). Tipe penelitian ini adalah kuantitatif. Metode penelitian yang digunakan adalah metode survey dengan teknik analisis deskriptif. Teknik pengumpulan data dilakukan dengan menggunakan angket, wawancara, studi pustaka, dan Internet searching. Populasi dalam penelitian ini adalah berjumlah 21 orang peserta pelatihan reporeter da presenter TV. Teknik total sampling yang digunakan adalah bila subjek atau sampel kurang dari 100 orang lebih baik diambil dari semua. Sebelum dilakukan penyebaran angket, peneliti terlebih dahulu melakukan uji validitas dan reabilitas pada setiap item pertanyaan yang ada dalam anget dengan menggunakan spss 13. Data yang diperoleh dari hasil penyebaran angket, diberi skor dianalisa dan diolah dengan menggunakan skala likert dan koefisien korelasi jenjang spearmen (The Spearmen Rank Order Correlation Coefficien, Rs) pada program spss 13. Hasil penelitian ini menunjukan bahwa kekuatan, penampilan komunikator, pesan dan media penting untuk menarik minat peserta pelatihan, sehingga besarnya hubungan antara kekuatan STUFVI terhadap minat peserta sebesar 42.12%. Penampilan komunikator dalam memberikan pengajaran yang dapat menarik minat sebesar 42.40%. Pesan mengenai reporter dan presenter yang dapat merik minat peserta sebesar 48.40%. Media yang dapat membantu menatik minat peserta sebesar 28.82%. Daya Tarik reporter dan presenter terhadap ganjaran yang diberikan sebesar 44.69%. Daya Tarik pelatihan terhadap biaya sebesar 57.76%. Daya Tarik dari hasil yang di dapatkan sebesar 33.89% dan Tingkat perbandingan pelatihan sebesar 76.61%. sehingga secara umum Daya Tarik STUFVI (school of Film & Television) Melalui Program Pelatihan Reporter Dan Presenter TV Terhadap Minat Peserta untuk mengikuti pelatihan tersebut sudah besar. Hal ini terlihat dari besarnya Hubungan antara daya tarik terhadap minat peserta untuk mengikuti pelatihan yaitu sebesar 0.983 atau 96.66% yang berarti kuat sekali, searah dan signifikan. Kesimpulan penelitian yang dilaksanakan oleh peneliti, Ho ditolak dengan demikian H1 diterima atau berarti ada hubungan antara Daya Tarik STUFVI (school of Film & Television) Melalui Program Pelatihan Reporter Dan Presenter TV Terhadap Minat Peserta untuk mengikuti pelatihan tersebut. Saran peneliti setelah melaksanakan penelitian ini sebaiknya kinerja yang sudah baik saat ini agar dapat ditingkatkan lagi, dengan cara menambah team pengajar dan memperbayak kerjasama dengan stasiun televisi di Indonesia. Karena reporter dan presenter merupakan ujung tombak dalam suatu program news atau pencari fakta pertama di lapangan dan memberitahukan kepada pemirsa.

This research has an aim to know about Extenting The Attraction of STUFVI (School of Film and Television) By Mean Of Television Presenter and Reporter’s Training Program Toward Participants’ Interests In Participating The Training. With a purpose to find out how big is the connection, researcher tries to answer the purpose, raise the indicators of the variable X (the strength, communicator appearance, message, and media) and on the other hand, the variable Y (the reward, expenses, results, and comparison levels) The type of this research is quantitative. However the method of the research is survey method with descriptive analysis techniques. The technique of collecting data is conducted by using questionnaires, interviews, literature studies, dan internet searchings. The population of this research is the 21 participants in Television and Reporter's presenter training program. The total sampling technique which the researcher does is better to take all samples if the subjects or the samples are less than 100 persons. Before giving the questionnaires, researcher made re-ability and validity tests to every question's items that are mentioned in the questionnaire by using spss 13. The data which are obtained from giving the questionnaires, would be given a score, analyzed, and processed by using the likert scale and The Spearmen Rank Order Correlation Coefficien (The Spearmen Rank Order Correlation Coefficien, Rs) in spss 13 program. The result from this research will show that the strength, communicator's appearance, message, and media have an important role to attract the participants' interests for the training's program, so that the magnitude relationship between STUFVI to participants' interests becomes 42.12%. The communicator's appearance in giving the training that can get the participants' interests is about 42. 40%. The message about reporter and presenter that can gain the participants' interests is about 48.40%. The media that can help to gain the participants' interests is about 28.82%. The attraction of the training to the expense is about 57.76%. The attraction from achieving the product is about 33.89% and the comparison level of the training is about 76.61%. Generally speaking The Attraction of STUFVI (School of Film & Television) By Mean of Television Presenter and Reporter's Training Program Toward Participants' Interests in following the training is already in a high demand. This can be seen from a high Interaction between the attraction toward the participants' interests to follow the training that is about 0. 983 or 96.66% which means very strong, in the same direction, and significant. The summary of the research done by the researcher, Ho is declined so that H1 is accepted or in another words there is a connection between The Attraction of STUFVI (School of Film and Television) By Mean Of Television Presenter and Reporter's Training Program Toward Participants' Interests in following that particular training. Researcher's suggestions after doing this research is that it is better to improve the performance by adding the instructor's team and increasing a good cooperation with television stations in Indonesia. Frankly speaking reporter and presenter are spearheads in a news program or the first fact-finders at the field and inform it to the viewers.

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