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PENGARUH HAMBATAN BERPINDAH (SWITCHING BARRIERS) TERHADAP MAKSUD PELANGGAN UNTUK MELAKUKAN PEMBELIAN ULANG (INTENTION TO REPURCHASE) PADA DISTRO 347 JALAN TRUNOJOYO 4 PAV BANDUNG
Cahya Seto Ari Nugroho (2006) | Tugas Akhir | Manajemen
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Ringkasan
ABSTRACT This research tries to measure the factors that can be switching barriers to 347's consumers and the effect of switching barriers to intention to repurchase. This research is adopted from Macquity et.al (2000)...
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ABSTRACT This research tries to measure the factors that can be switching barriers to 347's consumers and the effect of switching barriers to intention to repurchase. This research is adopted from Macquity et.al (2000)...
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